Wikinomics

Wikkinomics- Trapscott and Williams (2006)

Web 2.0 Impacted:

1: traditional business model( production, distribution, spending money  interacting with audiences) has evolved.

2: more collaborations due to access to online technologies, bored band speeds for businesses and prosumers

: a brand being accessible/marketed all over the world due to the instant communication of the web.

Collabration:

Fan film: People coming together and creating their own high quality film based on already established franchised

Citizen Journalism: members of the public film and documenting there own experiences 

Crowd funding: people donating money for projects they belev inl.

Apply the concept of wikinomics to real products/brand for a business and separate example of collaboration. use key terms globalization. social media channels. presume 500 words  

The concept of Wikinomiccs is the effects of collaboration and user participation and how businesses and products have changed as a result. An example of Wikinomics is The veronica mars film, Veronica mars was pitch to Warner Bros but was turned down due to this the producers launched a Kickstarter to rains the funds to fund they movie. Kickstarter is a crowd funding platform was anyone is able to launch an idea to gather the money they need to creative their product. This has been made possible because of collaboration.